News & Events

2024

Press Release

Reveal Mobile Partners with Place Exchange to Provide Programmatic Out of Home Campaign Measurement

February 27 | Place Exchange & Reveal Mobile

Press Release

Blis Partners with Place Exchange to Bring Expanded Digital Out-of-Home Inventory to its Platform

February 7 | Place Exchange & Blis

News

DOOH Video Climbing In Ad Spend opens in new window

February 7 | MediaPost

News

H2 2023 PX Programmatic OOH Trends Report opens in new window

January 31 | Place Exchange

Press Release

PRN Partners With Place Exchange to Expand Programmatic Advertising for Leading In-Store Retail Media Networks

January 16 | Place Exchange & PRN

Press Release

CEN Media Partners with Place Exchange to Power Programmatic Buying Opportunities – and Measurement of its Digital Network Using PerView

January 8 | Place Exchange & CEN Media

2023

Blog

Media Owners: Control Your DOOH Destiny With Transparency

December 18 | Place Exchange

Blog

Propietarios de medios: Controle su destino DOOH con transparencia

December 18 | Place Exchange

Blog

Proprietários de mídia: Controle seu destino de DOOH com transparência

December 18 | Place Exchange

Blog

Dynamic Creative Versioning Reports

November 28 | Place Exchange

Press Release

Displayce Announces Partnership with Place Exchange to Expand DOOH Inventory and Reach New Markets

November 20 | Place Exchange & Displayce

News

2023 Deloitte Technology Fast 500 Winner opens in new window

November 8 | Deloitte

Blog

Place Exchange’s POV on The Trade Desk’s New Bidding Practices

October 25 | Place Exchange

Press Release

Place Exchange Partners with Clear Channel to Expand its Programmatic Offering in Europe

October 23 | Place Exchange & Clear Channel Europe

News

‘Every business is now an ad network’ — how programmatic, AI tech are redefining DOOH advertising opens in new window

October 20 | Digital Signage Today

Press Release

Moving Walls Partners with Place Exchange to Enable Global DOOH Inventory Access for Advertisers

September 21 | Place Exchange & Moving Walls

Press Release

BackLite Media Partners with Place Exchange to Enhance Programmatic OOH Buying Opportunities for Global Advertisers

September 19 | Place Exchange & BackLite Media

Press Release

Wovenmedia Partners with Place Exchange to Facilitate Programmatic Ads for In-Store Retail Media Networks

September 12 | Place Exchange & Wovenmedia

Press Release

Place Exchange Expands Partnership with OUTFRONT Media to Canada

August 1 | Place Exchange & OUTFRONT CA

News

One-Third Of Programmatic OOH Spend Going To Video-Enabled Screens opens in new window

July 31 | MediaPost

News

H1 2023 PX Programmatic OOH Trends Report opens in new window

July 26 | Place Exchange

Blog

Maximize Relevance and Engagement with OOH Dynamic Creative

July 21 | Place Exchange

Press Release

Beeyond Media Teams Up with Place Exchange to Expand DOOH Advertising Inventory

July 18 | Place Exchange & Beeyond Media

Press Release

Screenverse Delivers Best-In-Class Measurement to its Partners and Buyers, with PerView

July 13 | Place Exchange & Screenverse

Press Release

Basis Technologies and Place Exchange Integrate to Power Digital-Out-of-Home Advertising Growth

July 11 | Place Exchange & Basis Technologies

Press Release

Place Exchange Announces Partnership With Astral

June 27 | Place Exchange

News

The Difference Between Programmatic and Automation opens in new window

May 25 | OAAA

Blog

The Hidden Programmatic Spend Media Owners Are Missing Out On

May 24 | Place Exchange

Press Release

DoohClick strengthens programmatic offering via integration with Place Exchange

May 23 | Place Exchange

Event

NAI Summit 2023 – Digital Advertising, Privacy & Regulation: A Panoramic View opens in new window

May 18 | NAI 2023 Summit

Press Release

CETV Now! Integrates with Place Exchange Platform, Programmatically Enabling TV Campaigns in Thousands of Entertainment, Retail and Health Locations

May 16 | Place Exchange

News

DOOH Could Remain A Small Slice Of The Ad Market If It Doesn’t Prioritize Performance opens in new window

April 12 | AdExchanger

News

StackAdapt Strengthens DOOH Capabilities Through New Partnership with Place Exchange opens in new window

April 4 | MarTech Series

Event

2023 OAAA/Geopath OOH Media Conference opens in new window

March 27 | OAAA/Geopath

News

Place Exchange H2 2022 Programmatic OOH Trends Report Highlights Continued Category Growth opens in new window

March 23 | OAAA

Press Release

Place Exchange Expands Programmatic OOH Reach in Europe

March 22 | Place Exchange

News

Place Exchange Expands In Europe opens in new window

March 22 | MediaPost

Press Release

National Retail Solutions Powers Measurement of its Out of Home Network with Place Exchange’s PerView Solution

March 15 | Place Exchange

News

H2 2022 PX Programmatic OOH Trends Report opens in new window

March 2 | Place Exchange

News

Sales Tip: Go Big By Going Out of Home opens in new window

January 18 | OAAA

2022

News

Updated OpenRTB Standards Are Simplifying Programmatic Digital Out Of Home opens in new window

December 7 | AdExchanger

Press Release

The Neuron Announces Partnership with Place Exchange

December 5 | Place Exchange

News

5 Predictions for Programmatic OOH – 2023 Edition opens in new window

December 1 | OAAA

News

With Geospatial Tech, Location Needs To Be A Moving Target opens in new window

November 30 | AdExchanger

Press Release

Place Exchange Transforms Out of Home Mobility Advertising With Geospatial Ad Units

November 29 | Place Exchange

Blog

Why Social Media Advertisers Should “Like” Digital Out of Home

November 10 | Place Exchange

Blog

OOH Mediation Should Increase Your Revenue, Not Your Costs

October 26 | Place Exchange

Event

When Sustainability Meets Commerce: Driving Real-World Sales with DOOH opens in new window

October 18 | NYC Advertising Week

Event

2022 DPAA Global Summit: Digital Fast Forward opens in new window

October 11 | DPAA Global

Press Release

Vistar Media and Place Exchange Enable Mediation for Digital Out-of-Home

October 10 | Place Exchange & Vistar Media

News

What Accounts for Performance Marketers’ Reluctant Embrace of Out-of-Home Advertising? opens in new window

October 5 | Adweek

News

Ari Buchalter on why programmatic OOH is growing and how measurement is changing. opens in new window

October 3 | Billboard Insider

Event

Foro Alooh LATAM opens in new window

September 14 | Place Exchange

News

Digital out-of-home ads now in Display & Video 360 opens in new window

August 25 | Google Marketing Platform

News

Programmatic OOH Thrives as the Pandemic Recovery Continues opens in new window

August 22 | Billboard Insider

News

Place Exchange Programmatic OOH Trends Show Higher Spending Patterns For Most Sectors opens in new window

July 28 | MediaPost

News

H1 2022 PX Programmatic OOH Trends Report opens in new window

July 28 | Place Exchange

Press Release

Place Exchange amplía el alcance programático de OOH en Latinoamérica

July 21 | Place Exchange

Press Release

Place Exchange Expands Programmatic OOH Reach in Latin America

July 21 | Place Exchange

News

Place Exchange Expands Into Latin America To Support Thousands Of Screens opens in new window

July 21 | MediaPost

Blog

Place Exchange Launches Advanced Publisher Tools to Help Publishers Drive Monetization

July 14 | Place Exchange

Event

2022 PX Publisher Summit opens in new window

July 14 | Place Exchange

Press Release

Swiftmile Expands Their DOOH Reach With Place Exchange

May 18 | Place Exchange & Swiftmile

Press Release

Place Exchange Partners with Rockbot to Expand Programmatic Video Out of Home

May 12 | Place Exchange & Rockbot

Press Release

National CineMedia Launches Programmatic Offering in Partnership with Place Exchange

May 10 | Place Exchange & NCM

Press Release

Place Exchange connects to Executive Channel Network (ECN) to fuel programmatic growth in Europe

April 28 | Place Exchange & ECN

Press Release

Place Exchange and Cooler Screens Power Programmatic Access to the Largest Network of In-store Retail Media in the US

April 19 | Place Exchange & Cooler Screens

Event

AdTECH: OOH – Miami opens in new window

April 19 | Ministry of New Media

Press Release

Talon Outdoor Partners With Place Exchange, Extending Programmatic Platform, Atlas, to the US Market

April 6 | Place Exchange & Talon Outdoor

News

30 Awesome Companies to Check Out During Your Job Search This Week opens in new window

March 25 | The Muse

Press Release

Place Exchange Announces Integration with Viant’s Adelphic DSP

March 15 | Place Exchange

News

Programmatic OOH Spend Rises In H2 Vs. H1 2021, Place Exchange Data Shows opens in new window

March 14 | MediaPost

News

H2 2021 PX Programmatic OOH Trends Report opens in new window

March 14 | Place Exchange

Press Release

Place Exchange Expands International Offerings with Clear Channel Outdoor Latin America

March 10 | Place Exchange

Event

DPAA Presents – Research & Tech event with Place Exchange CEO Ari Buchalter opens in new window

February 2 | DPAA | Research & Tech

News

Super Bowl TV Ads $6.5 Million —How Much Exposure Could Be Generated With $6.5 Million In OOH? opens in new window

January 18 | OOH Today

2021

Press Release

Place Exchange Releases PerView™ Product Offering Dynamic Measurement of Reach & Frequency Across Out of Home Media

December 10 | Place Exchange

Press Release

Place Exchange Integrates With Edison Interactive For Reach Across 33,000 Connected Golf Cart Screens

December 9 | Place Exchange

News

Place Exchange, Edison Interactive Integrate To Reach 33,000 Connected Golf Cart Screens opens in new window

December 9 | MediaPost

News

5 Predictions for Programmatic OOH in 2022 opens in new window

December 1 | OAAA

Press Release

Place Exchange Announces Partnership with Uber OOH

November 23 | Place Exchange

News

Place Exchange Gets Inside Uber OOH as Riders Return opens in new window

November 23 | Adweek

Press Release

Quotient and Place Exchange Offer First-Time Programmatic Access to InStore Audio Network in Over 16,000 Stores

November 11 | Place Exchange

News

Attention, Shoppers: Audio Inventory In Groceries And Drugstores Is Now Addressable opens in new window

November 11 | AdExchanger

Event

What’s Next for AdTECH? opens in new window

October 14 | Digital Signage Week

Event

A Fireside Chat with The Trade Desk on Programmatic OOH opens in new window

October 12 | DPAA Video Everywhere Summit

Event

DOOH & the Omnichannel Opportunity opens in new window

October 6 | AdTECH: OOH Toronto

Blog

Partner Spotlight: GSTV

September 7 | Place Exchange

News

OOH On Its Way Up, Place Exchange Data Shows, eMarketer Confirms opens in new window

August 30 | MediaPost

News

H1 2021 PX Programmatic OOH Trends Report opens in new window

August 30 | Place Exchange

Press Release

Place Exchange Granted Fifth Patent on Programmatic Out of Home Technology

August 24 | Place Exchange

News

Programmatic Out-of-Home is Booming. And It’s Driving Results for Major Brands. opens in new window

August 19 | The Current, The Trade Desk

Press Release

Volta Charging and Place Exchange Announce Strategic Partnership

August 10 | Place Exchange

Blog

Partner Spotlight: TVM DOOH

August 6 | Place Exchange

Press Release

Octopus Interactive Announces Partnership with Place Exchange

July 28 | Place Exchange

Press Release

Place Exchange Closes $20 Million in Venture Funding to Power the Growth of Programmatic Out of Home Advertising

July 21 | Place Exchange

News

Place Exchange Raises $20 Million to Support Spinoff From Intersection opens in new window

July 21 | Adweek

News

Place Exchange Completes Spinout from OOH Publisher Intersection opens in new window

July 21 | MarTech

News

Digital OOH Platform Spun Off With New Venture Backing opens in new window

July 21 | MediaPost

News

Programmatic OOH Reflects Overall Pandemic Recovery opens in new window

June 30 | OAAA

Event

The PX Publisher Summit opens in new window

June 17 | Place Exchange

Event

Data-driven OOH in the Media Mix opens in new window

June 10 | DPAA Video Everywhere Canada

News

Advertisers are Ready to Embrace the Great Outdoors…With More Flexibility and Precision opens in new window

June 3 | The Current, The Trade Desk

Event

Leveling Up: OOH Enters the Programmatic Mainstream opens in new window

May 26 | OAAA Geopath Conference

Event

Coming Soon: The PX Publisher Summit

May 21 | Place Exchange

Blog

Start Spreading The News

May 18 | Place Exchange

News

Identity Data & DOOH – Game Over or Game Changer? opens in new window

April 29 | DPAA

News

A Return to Travel opens in new window

April 16 | Billboard Insider

Press Release

Road Runner Media Partners with Place Exchange to Activate Programmatic Buying of Its Mobile Digital Out Of Home Network

April 7 | Place Exchange

News

Verizon Media Expands Programmatic DOOH Inventory with Place Exchange Partnership opens in new window

March 24 | Verizon Media

Press Release

Place Exchange Launches Programmatic OOH in Canada

March 17 | Place Exchange

Blog

Partner Spotlight: Firefly

March 10 | Place Exchange

Blog

Partner Spotlight: OUTFRONT

February 2 | Place Exchange

Press Release

Curb Taxi Media Partners with Place Exchange to Expand Programmatic Advertising for Digital Taxi Tops in NYC

January 22 | Place Exchange

2020

Blog

Place Exchange Named to AdExchanger Programmatic Power Players List

December 10 | Place Exchange

Press Release

Captivate and Place Exchange Partner, Opening Up New Programmatic Channels for Digital Out-of-Home Advertising

December 9 | Place Exchange

Press Release

Ad Tech Leaders Unite to Establish New Programmatic DOOH Standards

December 8 | Place Exchange

Press Release

Amobee Announces Substantial Enhancements to its Global Digital-Out-of-Home Offering, Purpose-Built to Bridge the Gap Between Offline and Online Advertising opens in new window

December 2 | Business Wire

Event

A World Without Cookies: What Does This Mean for DOOH? opens in new window

October 15 | DPAA Video Everywhere Summit

Event

DOOH Programmatic in Action opens in new window

October 5 | Advertising Week

Press Release

Place Exchange Introduces “Place Exchange Clear” to Ensure Quality Around Digital Out of Home Media

September 22 | Place Exchange

Event

Programmatic OOH: Programmatic Transactions opens in new window

September 17 | OAAA Webinar

Blog

Partner Spotlight: Ubimo

September 16 | Place Exchange

Blog

Partner Spotlight: ZOOM Media

September 3 | Place Exchange

Blog

Why OOH is the Most Powerful Medium for Political Advertisers Now

August 31 | Place Exchange

Blog

Partner Spotlight: Rapport

August 25 | Place Exchange

Event

How to Buy and Sell Programmatic DOOH opens in new window

August 19 | DPAA

Press Release

Place Exchange Expands Programmatic Video Solution for Out-of-Home

August 18 | Place Exchange

Blog

Partner Spotlight: Grocery TV

August 7 | Place Exchange

Blog

Partner Spotlight: NRS Digital Media

August 5 | Place Exchange

News

Digital Out-of-Home Advertising is Having a Coming Out Party, Will Candidates Turn Up? opens in new window

July 31 | Campaigns & Elections

Press Release

Clear Channel Outdoor Integrates its Digital Displays with Place Exchange Offering Programmatic Buyers Brand Safety, Attribution & Transparency

July 21 | Place Exchange

2019

News

Dave Etherington: “Privacy in the public space should be held to a higher standard.” opens in new window

November 13 | Billboard Insider

News

Bringing the Lessons of Programmatic to OOH opens in new window

October 30 | MarTech Advisor

Press Release

Broadsign Partners With Place Exchange to Seamlessly Extend Digital Campaigns to DOOH

August 6 | Place Exchange

News

How to Have Actual Guilt-Free, Brand Safe Ads in OOH opens in new window

August 2 | Adweek

News

Out of home needs agreeable digital standards: Programmatic Punch NY 2019 opens in new window

July 1 | The Drum

News

Country Time taps programmatic OOH to advocate for lemonade stands opens in new window

July 1 | Marketing Dive

Event

Is Programmatic Outdoor set to become a reality? opens in new window

June 6 | The Drum Programmatic Punch

Event

Track A – Analytics: Programmatic OOH Success Cases opens in new window

May 21 | OAAA GeoPath Conference

Event

From Theory to Practice: Getting programmatic DOOH into Mainstream Buying opens in new window

April 24 | IAB 2019 DOOH Town Hall: Audience Data and Market Attribution Research

News

OOH Thrives as a Diverse, United Ad Medium opens in new window

April 23 | Billboard Insider

News

Digital out-of-home advertising is fracturing into many channels opens in new window

March 15 | MarTech Today

Event

An Anthropological Approach to Reaching Customers opens in new window

March 11 | SXSW

News

Programmatic, Coming To A Billboard Near You opens in new window

February 19 | AdExchanger

News

CMOs: It’s Time to Bring Back the Big Guns opens in new window

February 7 | MediaVillage

News

MediaMath finds a way to make programmatic OOH attributable in the same way as other digital channels opens in new window

January 10 | The Drum

Event

Place Exchange’s Dave Etherington in the C Space Influencer Studio – Highlight opens in new window

January 9 | CES

News

Digital OOH Will No Longer Be a Niche Specialty in Marketing opens in new window

January 1 | Adweek

2018

Press Release

Amobee Announces Partnership with Place Exchange to Activate Programmatic Buying for Out-of-Home Media opens in new window

December 17 | Business Wire

News

Place Exchange Becomes First Programmatic Out-of-Home Exchange to Join Network Advertising Initiative (NAI) and Trustworthy Accountability Group (TAG) opens in new window

November 27 | Digital Signage Connection

Event

How Digital Out-of-Home Becomes Truly Programmatic opens in new window

October 4 | Advertising Week New York

Event

Location, Location, Location opens in new window

October 4 | Advertising Week New York

News

How the New Era of Marketing Is Shepherded In as Digital and OOH Collide opens in new window

September 25 | Adweek

News

New Rules For Data In OOH Advertising opens in new window

June 27 | MediaPost

News

The State Of Programmatic Out Of Home (or The Problem With “Impression Multipliers”) opens in new window

May 22 | MarTech Advisor

News

How Out-of-Home Media Companies Must Reinvent Themselves as Publishers to Survive opens in new window

April 11 | Adweek